I’ve been selling plugs and cuttings at Jolly Farmer for almost 30 years and am continually amazed at the progress that’s been made – as an industry and as a company. Plugs was new technology back then. We used to seed by hand into open flats,...
What’s the single biggest event at your store? Mother’s Day? Easter? Christmas? Nope, none of the above… It’s when a customer walks into your store! We have customers in our place of business all the time, but seriously, they are the reason...
Last month I wrote about making sure you know your costs and more importantly, being willing to charge what your plants are worth. Another important key to profitability is knowing why we do things. Ever heard about the park bench? Well, it’s a story of not...
As we approach the next Spring growing season, I want to help you every way we can to make your season a success. You may have questions like “How can I be sure I’m turning a profit?” or “Is there a smarter or simpler way to do what I’m...